PROPAGUL : Jurnal Pengabdian Kepada Masyarakat

Strengthening Local Product Branding through BUMDes Assistance: Developing the Business Identity and Promotional Media of Tahu Tempe and Toge AA in Salam Harjo Village, North Bengkulu

Parwito Parwito — 2026-03-30

Abstract: Limited business identity and promotional media represent key constraints that can reduce the visibility and recognition of local products among consumers. This issue is also faced by the Tahu Tempe and Toge AA enterprise in Salam Harjo Village, North Bengkulu Regency, which lacks adequate business identity and promotional media to effectively communicate its products and business location to potential consumers. This community engagement program aimed to strengthen local product branding through BUMDes assistance in developing the business identity and promotional media of Tahu Tempe and Toge AA. The program employed a participatory approach involving BUMDes and the business owner through several stages: identifying the partner’s existing conditions and needs, formulating the business identity concept, designing promotional media, validating the design with the partner, and implementing and evaluating the assistance program. The results showed the establishment of a clearer business identity and the development of promotional media in the form of a banner displaying the business name, product types, and supporting information to facilitate consumer recognition. The assistance process also encouraged the active involvement of BUMDes and the business owner in determining informational and visual elements appropriate to the characteristics of the local products. These findings indicate that needs-based assistance can serve as an initial strategy for strengthening the identity and visibility of local enterprises. Sustaining these outcomes requires a more integrated promotional strategy through the use of digital media, consistent visual identity, and a stronger role for BUMDes in supporting the marketing of community-based enterprises..

Training on Processing Household Waste into Liquid Organic Fertilizer as an Effort to Support Sustainable Agriculture in Opaasi Village Southeast Sulawesi

Nur Arfa Yanti — 2026-03-30

Household organic waste management in Opaasi Village, West Ranoometo district, South Konawe Regency, Southeast Sulawesi, is still not optimal so that it has the potential to cause environmental pollution. This service activity aims to improve the knowledge and skills of the community in processing household waste into liquid organic fertilizer (POC) to support sustainable agriculture. The methods used include counseling, demonstrations of POC making, hands-on practice, and participant assistance. The target of the activity is farmer groups, housewives, and village youth. The training results showed an increase in community understanding of organic waste management and the ability to produce POC independently. Participants also understood the benefits of POC as an environmentally friendly fertilizer alternative for agricultural and horticultural crops. This program has the potential to support the reduction of organic waste, increase environmental awareness, and strengthen sustainable agricultural practices in Opaasi Village.

Sosialisasi Pelestarian Hutan pada Siswa SD dan SMP di Desa Tatangge, Kecamatan Tinanggea, Kabupaten Konawe Selatan

Dewi Fitriani — 2026-03-30

Pelestarian hutan memerlukan upaya yang dimulai sejak dini, khususnya melalui pendidikan dan sosialisasi kepada generasi muda. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kesadaran siswa SD dan SMP Satu Atap (Satap) di Desa Tatangge, Kecamatan Tinanggea, Kabupaten Konawe Selatan mengenai pentingnya menjaga kelestarian hutan. Kegiatan dilaksanakan pada Sabtu, 20 September 2025, dengan dua sesi sosialisasi, yaitu sesi untuk siswa SD bertema "Hutan Sehat Seperti Sahabat Kita" dan sesi untuk siswa SMP bertema "Ayo Jadi Generasi Penjaga Hutan". Metode yang digunakan adalah ceramah interaktif, diskusi, tanya jawab, dan permainan edukatif. Hasil kegiatan menunjukkan antusiasme dan partisipasi aktif yang tinggi dari seluruh peserta. Kegiatan ini diharapkan mampu menumbuhkan rasa cinta dan tanggung jawab generasi muda terhadap kelestarian hutan sejak usia dini.

Early Education on Plant Nurs ery Practices at Halu Oleo University Botanical Garden for Elementary School Students of IT Al Wahdah Kendari

Agus Setiawan iwan — 2026-03-30

Abstract: This community service activity aims to foster ecological awareness from an early age among students of IT Al Wahdah Kendari Elementary School through plant nursery practices at the Botanical Garden of Halu Oleo University (UHO), Kendari City. The target participants were fifth-grade students of IT Al Wahdah Kendari Elementary School, who were invited to learn about the nursery process of local endemic plant species, starting from seed selection, sowing, to seedling maintenance. The method employed an educational-participatory approach, in which the participants not only received theoretical materials but also actively engaged in tree seedling nursery activities at the Nursery House of the UHO Botanical Garden. The results of the activity indicated an increased sensitivity of the students toward environmental conservation, a growing interest in ecological awareness, and the students' ability to recognize various types of local endemic plant seedlings from Sulawesi. This activity demonstrates that an experience-based ecological learning approach can serve as an effective means to preserve and care for the environment from an early age. Consequently, this activity is expected to serve as a model for sustainable ecological learning that can be implemented across various elementary education institutions.